Suning International Cross-Border Business Opens Up Japanese Lotte Flagship Store

Suning international and Japan's Lotte Corporation signed a strategic cooperation plan at Suning headquarters in June 28th. The two sides agreed to cooperate in cross-border direct sourcing, official flagship stores, all channel supply chain cooperation and sports industry resource sharing in the future.

It is understood that this is sunning international and Danone Group, flower king and other strategic cooperation, Suning international efforts to re cross the electricity supplier business is an important step.

In the future, the two sides will introduce Japanese products through cross border self financing and direct supply + Rakuten official flagship store. Suning will also reverse its customization through C2B to provide Japanese consumers with Chinese products.

In addition to cross border business cooperation, the two sides will also cooperate with general trade commodities such as electrical appliances, supermarkets, small stores, red children and other offline business entities.

At present, Suning has 1 subsidiaries, 2 branches and 6 offices in the world. Overseas buyers team has 147 countries in the world, and has more than 100 overseas direct mining bases. At the same time, Rakuten not only has its own website in Japan, but also has an e-commerce platform in the United States, Germany, France and Taiwan, which can cooperate with more than 30 countries and regions in the world.